Why Businesses Really Fail - Next Step, Next Action
Business Development Fundatmentals. How to get to action with your business. Getting the right things done is all about the proper thinking and execution.
I seem to have been lost in thought for the past month.
Over the last several weeks I have been pondering this one question.
"Why do some businesses fail while others prosper?"
Let me tell you what prompted this.
Earlier this month, I had the opportunity to do two programs in New Orleans with Ken McCarthy. One for local business that had been displaced because of hurricane Katrina. And then the next day, we had a day long meeting with 10 of the sharpest online business owners from Ken McCarthy's System Seminar Graduates. These business owner were looking to take their businesses to the next level. Both days were incredible.
So now follow me. Day one is with small business. Some businesses are still ideas and the owners are trying to get started. The next day with folks that are looking to grow their already existing businesses. This in a 24 hour period.
While I am in New Orleans, I do a call with Perry Marshall and Ari Galpher. And then a week later, I am in Chicago with Perry Marshall, Ari Galpher. Ken Mcarthy and Glen Livingston. These are some of the best minds in the world in terms of business development and marketing. Each has a slightly different look at getting profitable results.
The mind stretch was incredible. But here is what happened. Those two days in New Orleans really got me to think about what has to happen to grow and prosper a business. It has less to do with the new tools and techniques. It has everything to do with execution and follow through.
Then there was one question during the meeting that started the reorganization of my mindset. One of my best students, Richard Mouser (sells Water Filters) asked, "How do you think the way that you do? Where do you find the tools and ideas to do what you do?" I was stunned by the question. I had never even considered that how I think and then act was at all different. Needless to say, that question was like pressing the reset button on a computer. Thanks....Richard.
---Sidebar----
A little about Richard, we met at The System Seminar this past May. Since then he has increased his conversions from 1% to 5+% all by testing. He tells me that he has gone through the taguchimarketing.com training materials 8 times and he calls and to ask questions on a regular basis. But what I find so interesting about Richard is that he is acting on the information and new ideas. But more importantly he is applying them to his business and getting results that are incredible. Heck a 500% increase is something to write home about.
---Sidebar----
In fact, it was apparent in the fact that we were sitting in New Orleans that getting from idea to action is something that I take for granted. Ken McCarthy and I were chatting on the phone only 60 days before the event and the idea came up.
Lo and behold, we had coordinated travel, people, rooms, promotion, recording of the event in a compressed time fashion. All the while, other work was being completed. In fact, I told Ken that this would be a stretch because I had no idea how to coordinate an event of any size.
But... this is key...
I was willing to try.
I was sitting with my admin yesterday and as we were talking about the projects that we had in progress. 23 websites being build. SEO work being done. Packages being delivered. Graphic design work happening. New quotes and proposals being written. New Proejcts being evaluated. Training classes scheduled. Forums being handled. Appointments being made. High level corporate introductions in play. 4 different market entry situations.
All this happening seemingly at the same time. But with no stress. Money is flowing. New situations being handled as they come up.
So follow me now...Why is it that most can't seem to even get started or they are buying into the "next big thing" with the hope that they will get started.
Online I am seeing more and more tools being offered. Is anybody using them effectively? In fact, I was talking to a client yesterday and I told him that I was not interested in learning about any more new tools.... Why would I say that?
New tools take time to learn. And who has the time to figure out every new tool or program that comes out.
I am one to understand the basics and fundatmentals and stick to them. They work. They will always work. And any new anything that you pick up should increase your productivity not slow it down.
The question is with all the new tools, is anything getting done. Tools are designed to give us task leverage.
But leverage implies that we are completing actions. The question I have is...
Are we completing actions and accomplishing goals? Or are we buying tools and information hoping that by some magic something is going to get done and we are going to get a reward.
So of course, I when on a quest to find the best way(s) to actually execute on ideas. Get my ideas captured. Get my actions completed.
The thinking is called Action Innovation - Next Step, Next Action Complete (NSNAC). It is the "what to do". The how to do comes out of the action requirement itself.
I found the I use this thinking to get things done. Not a new tool. But new thinking.
I found that it is thinking that proceeds all the actions that we will ever take. The problem is that most business owners are depending on someone else's thinking to connect the dots for their business. Yes, there is a time to get help, more information or better tools but that should be a deliberate step in the action to completion process.
I am a process engineer, so I am always trying to figure out exactly how to not reinvent the wheel.
The tool combinations and thinking shifts have been amazing for me in the last almost 30 days. I expect my income to double along with my productivity as I move further into this.
This is a new area of thinking for me and I am attempting to articulate it. If you wish you can come along for this ride, I should prove to be interesting.
Best Regards,
David Bullock
Next Step, Next Action - Complete
www.results-squared.com
I seem to have been lost in thought for the past month.
Over the last several weeks I have been pondering this one question.
"Why do some businesses fail while others prosper?"
Let me tell you what prompted this.
Earlier this month, I had the opportunity to do two programs in New Orleans with Ken McCarthy. One for local business that had been displaced because of hurricane Katrina. And then the next day, we had a day long meeting with 10 of the sharpest online business owners from Ken McCarthy's System Seminar Graduates. These business owner were looking to take their businesses to the next level. Both days were incredible.
So now follow me. Day one is with small business. Some businesses are still ideas and the owners are trying to get started. The next day with folks that are looking to grow their already existing businesses. This in a 24 hour period.
While I am in New Orleans, I do a call with Perry Marshall and Ari Galpher. And then a week later, I am in Chicago with Perry Marshall, Ari Galpher. Ken Mcarthy and Glen Livingston. These are some of the best minds in the world in terms of business development and marketing. Each has a slightly different look at getting profitable results.
The mind stretch was incredible. But here is what happened. Those two days in New Orleans really got me to think about what has to happen to grow and prosper a business. It has less to do with the new tools and techniques. It has everything to do with execution and follow through.
Then there was one question during the meeting that started the reorganization of my mindset. One of my best students, Richard Mouser (sells Water Filters) asked, "How do you think the way that you do? Where do you find the tools and ideas to do what you do?" I was stunned by the question. I had never even considered that how I think and then act was at all different. Needless to say, that question was like pressing the reset button on a computer. Thanks....Richard.
---Sidebar----
A little about Richard, we met at The System Seminar this past May. Since then he has increased his conversions from 1% to 5+% all by testing. He tells me that he has gone through the taguchimarketing.com training materials 8 times and he calls and to ask questions on a regular basis. But what I find so interesting about Richard is that he is acting on the information and new ideas. But more importantly he is applying them to his business and getting results that are incredible. Heck a 500% increase is something to write home about.
---Sidebar----
In fact, it was apparent in the fact that we were sitting in New Orleans that getting from idea to action is something that I take for granted. Ken McCarthy and I were chatting on the phone only 60 days before the event and the idea came up.
Lo and behold, we had coordinated travel, people, rooms, promotion, recording of the event in a compressed time fashion. All the while, other work was being completed. In fact, I told Ken that this would be a stretch because I had no idea how to coordinate an event of any size.
But... this is key...
I was willing to try.
I was sitting with my admin yesterday and as we were talking about the projects that we had in progress. 23 websites being build. SEO work being done. Packages being delivered. Graphic design work happening. New quotes and proposals being written. New Proejcts being evaluated. Training classes scheduled. Forums being handled. Appointments being made. High level corporate introductions in play. 4 different market entry situations.
All this happening seemingly at the same time. But with no stress. Money is flowing. New situations being handled as they come up.
So follow me now...Why is it that most can't seem to even get started or they are buying into the "next big thing" with the hope that they will get started.
Online I am seeing more and more tools being offered. Is anybody using them effectively? In fact, I was talking to a client yesterday and I told him that I was not interested in learning about any more new tools.... Why would I say that?
New tools take time to learn. And who has the time to figure out every new tool or program that comes out.
I am one to understand the basics and fundatmentals and stick to them. They work. They will always work. And any new anything that you pick up should increase your productivity not slow it down.
The question is with all the new tools, is anything getting done. Tools are designed to give us task leverage.
But leverage implies that we are completing actions. The question I have is...
Are we completing actions and accomplishing goals? Or are we buying tools and information hoping that by some magic something is going to get done and we are going to get a reward.
So of course, I when on a quest to find the best way(s) to actually execute on ideas. Get my ideas captured. Get my actions completed.
The thinking is called Action Innovation - Next Step, Next Action Complete (NSNAC). It is the "what to do". The how to do comes out of the action requirement itself.
I found the I use this thinking to get things done. Not a new tool. But new thinking.
I found that it is thinking that proceeds all the actions that we will ever take. The problem is that most business owners are depending on someone else's thinking to connect the dots for their business. Yes, there is a time to get help, more information or better tools but that should be a deliberate step in the action to completion process.
I am a process engineer, so I am always trying to figure out exactly how to not reinvent the wheel.
The tool combinations and thinking shifts have been amazing for me in the last almost 30 days. I expect my income to double along with my productivity as I move further into this.
This is a new area of thinking for me and I am attempting to articulate it. If you wish you can come along for this ride, I should prove to be interesting.
Best Regards,
David Bullock
Next Step, Next Action - Complete
www.results-squared.com
2 Comments:
David,
I'm going through your blogs from the beggining. This one post by you is just gold - message in this one post is worth more than all the crap re-hashed IM stuff out there.
THanks
An Avid fan.
Regards,
Ash
No worries. The Thought Log is a continuation of this thinking.
Thought Log - www.davidbullock.com
- David Bullock
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